Updated August 17, 2022 Anyone who didn’t win the billion-dollar Mega Millions jackpot this year needs to read this article. With the talk about the Great Resignation (or Great Reshuffle), I bet you’ve pondered the future of your money-making work. Even if you’re completely satisfied with your current employment, it’s smart to plan for future … Read more
Instagram is one of the best ways to market your product or service to a younger demographic. Out of one billion monthly active users – yes, one billion – two-thirds of them are 34 years old or younger. But, as with any social media platform, you need to know how to utilize the tools it … Read more
![Do You Really Need To Measure Your Content’s Impact on Brand Value? [Rose-Colored Glasses]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2022/05/1653876025_.png "Do You Really Need To Measure Your Content’s Impact on Brand Value? [Rose-Colored Glasses]")
Once upon a time, I had a marketing boss who would ask me about our efforts at brand building: What were the results? What value did they add to the business? My answer was always the same: “good things.” In our 2022 B2B Content Marketing Benchmarks, Budgets, and Trends research, we find 80% of marketers … Read more
