This is part one of a three-part series on how HubSpot has changed with AI. Part two covers how we grow with Agent-first GTM. Part three looks at how we operate as an AI-first company.
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Google Pushes “Bounce Click” Explanation for AI Overview Traffic Loss
Liz Reid, head of Google search, said on Bloomberg’s Odd Lots podcast that AI overviews reduce “bounce clicks” from publisher sites, continuing an argument she has made in public appearances since last year. Reid appeared on the April 23 episode of Odd Lots. Moderators Joe Weisenthal and Tracy Alloway asked how AI overviews impact publisher … Read more
Robots.txt documents are expanded, deep links get rules, the EU intervenes
Welcome to Pulse of the Week: Updates affect how deep links appear in your snippets, how your robots.txt is parsed, how agent features work in search, and how EU data sharing rules apply to AI chatbots. Here you will find out what is important for you and your work. Google lists best practices for additional … Read more