14 Rookie Mistakes to Avoid

Press releases remain a critical link in the communications chain. According to Cision’s 2021 Global State of the Media Report, 78% of journalists say they prefer press releases and news announcements to other content types. the problem Writing a press release is simple — writing a good press release is no easy task. In this … Read more

8 types of names to avoid

Your company name is one of the first impressions new customers have of your company. It’s your first chance to excite and intrigue them as well as communicate the core value of the product or service you are selling. And based on how quickly people judge brands over the long term, your company name is … Read more