For content marketers, it is the best of times, it is the worst of times. They know that creating top-quality content will fuel their success, but finding talented writers seems to be getting harder. With more people than ever spending time online due to lockdowns and work-from-home mandates, many organizations discovered last year that content … Read more
We’ve been watching AI take human jobs for a while now — industrial, manufacturing, and even financial industries have been massively disrupted by the ability of machines to think like humans. But what about creatives? Are they at risk too? Could AI-generated content replace human writers any time soon? Some marketers and innovators say yes. … Read more
![Time for a content reboot? Here’s How To Tell [Rose-Colored Glasses]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2022/07/1657286118_.png "Time for a content reboot? Here’s How To Tell [Rose-Colored Glasses]")
A great content strategy doesn’t apply only to what you’re going to say. It also should shape and change what you’ve said in the past. In The 4 C’s Formula: Your Building Blocks of Growth, entrepreneur coach Dan Sullivan talks about acquiring new capabilities (one of the titular 4 C’s). He wrote that a “new … Read more
