Creating a Channel Strategy: The Complete Guide

Creating a Channel Strategy: The Complete Guide

Be honest. Do you know what your non-marketing colleagues do all day?

Woman designs channel strategy for an in-person store

Sure, you might have a general idea of ​​what your co-workers in sales, finance, and HR do, at least categorically. But it seems that many of us — myself included — have those days, weeks, and months when we’re so bogged down in our own daily hustle, that we become a bit oblivious to what everyone else around us is working on.

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3 Reasons So Many Business Strategies Fail (And How To Succeed), According to the Strategy Hacker

3 Reasons So Many Business Strategies Fail (And How To Succeed), According to the Strategy Hacker

Do you remember when you were introduced to long division in grade school? You found yourself needing multiple steps to solve a single problem. It probably seemed like a very daunting and impossible task before your math teacher showed you a hack that broke down your seemingly endless series of steps into only a few.

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