Insights into the Tik Tok Audience

Insights into the Tik Tok Audience

Five years after it first launched, the video sharing-focused social network TikTok has taken the world by storm. Downloaded more than 2 billion times by users in 150 countries, people have flocked to the mobile app which presents them with a stream of algorithmically selected short videos filled with music, dancing, cooking demos, and other … Read more

YouTube is testing new search and engagement insights for Creator Studio

YouTube is testing new search and engagement insights for Creator Studio

YouTube has unveiled some new analytics options for Creator Studio that provides more data on what your audience is interested in, based on search and engagement activity, and also how those users are interacting with different topics on the app. Not new. The Search Insights tool was announced late last year and the first phase … Read more

Google addresses Impression Share and Auction Insights reporting issue

Google addresses Impression Share and Auction Insights reporting issue

Impression Share and Auction Insights data may be incorrect for some advertisers reports. Nicole Farley on August 5, 2022 at 4:08 pm | Reading time: 1 minute Google has just announced an issue regarding Impression Share and Auction Insights reporting data. What Google says. This has been a known issue since August 3 and Google … Read more

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