To date or not to date? That’s the wrong content question [Rose-Colored Glasses]

To date or not to date?  That’s the wrong content question [Rose-Colored Glasses]

Wanna start a fight among content marketers? Ask four content marketers whether blog posts should include the date of publication. You’ll probably get five or more opinions. Yes, you read that right – at least one of the people you ask will likely have at least two opinions. There are good arguments on both sides. … Read more

LinkedIn Changes How It Ranks Content

LinkedIn Changes How It Ranks Content

LinkedIn is updating its algorithm and changing how content is ranked in peoples’ feeds. In addition, users will have greater control over their feeds, with the ability to block certain categories of content from appearing. You can also choose to see more content from thought leaders, industry experts, and creators who aren’t in your network. … Read more

Yet Another Reason Not To Build Your Content Home on Rented Land

Yet Another Reason Not To Build Your Content Home on Rented Land

It seems like a good time to talk about rented land again. This week, Twitter accepted Elon Musk’s bid to purchase the company in a leveraged buyout and take it private. Apparently, Musk loves the product so much that he bought the company. Does that sound familiar? Gen X and Baby Boomers might remember the … Read more

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