“When we think about [SEO] success, we often think about ranking on the first page of Google,” said Jon Lightfoot, founder and CEO of Strategic SEO Solutions, in a recent webinar. “But beyond ranking [at the top]there’s something more [important]which is ranking for the right keywords.” Ranking for the topics your target audience is searching … Read more
If your organization has been around for more than a year or two, your website probably holds a mountain of published content. Much of that content no longer helps your audience or your brand because it’s outdated or irrelevant. But it doesn’t hurt anything, right? wrong Old content may negatively impact your content’s search rankings … Read more
![How A Solid Content Strategy Can Empower Your Team [Podcast]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2022/05/1653178507_.jpg "How A Solid Content Strategy Can Empower Your Team [Podcast]")
SEJ is thrilled to announce that Amanda Zantal-Wiener is our Editor-In-Chief! This is a newly created role focused heavily on leadership and strategy. Amanda will be overseeing the entire editorial team and guiding us into our exciting future. Amanda joined me to talk about her new role, content strategy, leadership, and how a solid content … Read more
