Twitter is now delivering on its promise to show less ads to Twitter Blue subscribers. The company has added details of how “Half ads” will work to its Help Center. Why we care. If you’re advertising on Twitter or thinking about it, this change could have a minor impact on ad reach. “Minor” because the … Read more
Google has just released its Ads Editor version 2.3, advertisers can take advantage of several new features and updates. Let’s see what’s new. new features: File support for image assets: Advertisers can now conveniently import and export image assets as files in addition to using URLs. Card view for image assets: Image assets can now … Read more
Google has announced a significant change for advertisers who use Google Analytics 4 (GA4) and Google Ads. As of March 31, 2023, Google Ads will solely use GA4’s conversion window settings, meaning advertisers can no longer configure conversion windows independently. The conversion window refers to the period following an ad interaction (such as a click … Read more
