June is the perfect time to reflect on your content and marketing strategy. What’s working? What isn’t? What needs to change going into the next season? What should we double down on? But before you do. Take a deep breath. Break. Reflecting on anything in 2022 feels particularly challenging. COVID-19? Everybody’s got it. global conflict? … Read more
Press releases remain a critical link in the communications chain. According to Cision’s 2021 Global State of the Media Report, 78% of journalists say they prefer press releases and news announcements to other content types. the problem Writing a press release is simple — writing a good press release is no easy task. In this … Read more
It happens every Jan. 1. People set goals for the new year – and most stop working to achieve them within a month. The same thing happens after webinars, conferences, how-to articles, goal-focused podcasts, or motivational videos. People feel inspired to do something. As with New Year’s resolutions, people get hyped up and may take … Read more
