You’re leaving money on the table by not using effective call-to-actions (CTAs) in your marketing campaigns.
Marketing
AI Content Detection Tools Exist – But Do You Need Them
Many industries grapple with unknowingly using AI-generated content. In higher education, for example, educators want students to write original content so they can evaluate students’ unassisted skills. So their use of AI content detection tools makes sense. But what about marketing? Does it matter whether a writer uses generative AI, such as ChatGPT, Google’s Bard, … Read more
How to Schedule Youtube Shorts
YouTube joined the short-form video race with Shorts, its answer to the vertical video format popularized by TikTok. Now, creators are encouraged to publish short-form content, whether adapting their longer videos or creating exclusively shorter videos. Part of growing on any platform is figuring out ways to ease the content creation process so you can … Read more
