How to choose whether to build or buy with this CDP checklist

Learn first-party data management strategies that keep your customers’ data safe and your business booming. What’s best for you? A CDP out of the box? Building a customer data solution yourself? There’s merit in both options, and this webinar is here to help you narrow down what’s best for your business. Register today for “How … Read more

How To Find Good Writers and Help Them Craft Great Content [Checklist]

Updated June 16, 2022 When you finish this article, you will leave entirely and utterly convinced. That’s every writer’s hope, right? Yet, a great deal of writing fails to convince anyone of anything because it’s poorly written, and that carries a tremendous cost. Some rather dated studies put that cost around $400 billion. I imagine … Read more

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