3 Email Design Trends for Content Marketers to Use in 2022

3 Email Design Trends for Content Marketers to Use in 2022

Marketers are anticipating another busy year with customers at the forefront. So, of course, email remains a primary engagement tool in their arsenal. However, given that 40% of marketers have reported budget cuts for their email strategy during the pandemic, it will not be an easy task. This is exactly why impeccable email design will … Read more

You could create a content strategy as you “fly” it — but here’s a better way [Rose-Colored Glasses]

You could create a content strategy as you “fly” it — but here’s a better way [Rose-Colored Glasses]

Are you trying to build your plane while flying it? I don’t know where that phrase came from, but a 22-year-old ad campaign by Fallon for digital consultancy EDS helped popularize it. The hilarious TV and print ad showed people assembling an airliner in mid-air and testifying how much they love their job. The ad’s … Read more

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