![The Gentlemen’s Agreement, which brought in 210,000 subscribers. [Steal this play.]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2026/01/1769436030_.png "The Gentlemen’s Agreement, which brought in 210,000 subscribers. [Steal this play.]")
“SMASH the like button,” the host says, and your eyes roll back so far you can see your own marrow. “And don’t forget to register!”
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What role does the PPC manager play in the AI age?
Every few months someone asks a version of the same question “What happens to PPC managers after AI powers the platforms?“The question usually comes from fear, sometimes from frustration and often from the hope that there is still a lever to be pulled. At this point the answer has become clearer. PPC has not lost … Read more
Should Your Content Team Play to Its Strengths or Fix Its Weaknesses?
Do you know your own strength? What about your weaknesses? One business management and leadership theory suggests that people and teams will achieve more success by building on their strengths than by trying to fix their weaknesses. The theory doesn’t mean you should ignore weaknesses. Instead, it suggests you should invest deeply in talents and … Read more
