There’s a new report in town, and it’ll help you evaluate and optimize the effectiveness of your landing pages Google Analytics 4 (GA4). The new report will compare the following metrics: Average engagement time per session conversions New user view Total revenue Why we care. You can find the Landing page report in the Engagement … Read more
With the sunsetting of Universal Analytics (UA) on the horizon in 2023, it’s more important than ever to learn how to create a Google Analytics 4 (GA4) landing page report. Change can be difficult. What steps are you taking to get ahead of the curve? While this post is not an ultimate guide to Google … Read more
It may be hard to believe, but 23 percent of small businesses still don’t have a website — largely because of a lack of funds and knowledge. But the truth is you might not even need a website when you’re first starting out. Instead, a simple but effective landing page can do the trick. A … Read more
