Are you one of the 7.8 million Americans who commute to work every day? If so, I’m guessing you’ve heard a podcast or two. You’re not alone. US podcast audiences hear an average of four to five podcasts per week, according to Infinite Dial.
You don’t need content creators with deep vertical experience to develop a unique viewpoint that makes your brand compelling to target audiences. By collaborating with subject matter experts, creators can help transform decades of experience into powerful storytelling. But mistakes in the partnership can lead to poor content and reduce internal support for SME content … Read more