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Google To Unify GA4 & Google Ads Conversion Windows
Google has announced a significant change for advertisers who use Google Analytics 4 (GA4) and Google Ads. As of March 31, 2023, Google Ads will solely use GA4’s conversion window settings, meaning advertisers can no longer configure conversion windows independently. The conversion window refers to the period following an ad interaction (such as a click … Read more
Your Guide to Summer Web Traffic, Conversion & Lead Performance Across Industries [Data from 150,000+ Businesses]
![Your Guide to Summer Web Traffic, Conversion & Lead Performance Across Industries [Data from 150,000+ Businesses]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2022/08/1660167015_.png "Your Guide to Summer Web Traffic, Conversion & Lead Performance Across Industries [Data from 150,000+ Businesses]")
Last summer, as physical businesses began to reopen, analysts predicted one of the largest summer slumps we’d ever seen.
