Yes, writing is hard. When writing for content marketing, the process becomes even more challenging. You have no time to sit and wait for inspiration or the muse to help you craft engaging text. You have content plans to follow and deadlines to meet. That’s when fear arises. Raise your hand if one of these … Read more
One of my biggest challenges with working from home is staying focused and completing every task on time. After all, home is where my TV, phone, kitchen, and cats are — it’s not exactly set up with productivity in mind. However, that doesn’t mean it’s impossible to get things done. Fortunately, there are many practical, … Read more
Rightly or wrongly, for many content marketers, 2022’s turbulence led management to issue a new directive: Do more with less. Dramatic shifts in consumer behavior and an instant need for information added more pressure to an already increasing demand for content marketing. Furthermore, Google’s focus on the person behind a search accelerated the convergence and … Read more
