15 Digital Content Mistakes That Can Hurt Your Brand

15 Digital Content Mistakes That Can Hurt Your Brand

Just as content can help your brand, it can hurt it, too. Publishing the wrong content can take many forms, but the end results are similar. At worst, it could seriously damage your brand. At best, your content will be ignored. I’ve rounded up most of the biggest suspects when it comes to content that … Read more

search your history by topic

search your history by topic

Google adds Journeys to Chrome: search your history by topic Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.OK . Follow us on Facebook … Read more

What is the buyer’s journey? How to Create Content for Every Stage

What is the buyer’s journey?  How to Create Content for Every Stage

People rarely just search for whatever you sell, click on your website, and buy right away. In fact, 71% of them start their research with a generic search. They’re reading blog posts, watching videos, consuming reviews, asking their friends, participating in communities—before they even begin to consider your product. So unless you’re creating content that … Read more

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