Microsoft introduced the ads for chat API this week: an advertising solution designed to monetize AI chat experiences seamlessly and engagingly. According to the announcement, the ads for chat API would create native advertising experiences that benefit partners, consumers, and advertisers. Who Would Benefit From The Ads For Chat API? The ads for chat API … Read more
When did your marketing team stop caring? Last week, I asked that question of a CMO at a B2B technology company. I surprised myself by asking it and quickly clarified. I didn’t mean they didn’t care about their jobs. I wanted to know when they stopped caring about the topic of their employer’s business. A … Read more
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