A Content Formula Isn’t Lazy – It’s a ‘Hallmark’ of Bingeable Series

Hallmark Media knows you don’t look a content gift horse in your mouth. That’s why The Hallmark Channel and its sister networks will debut 33 movies this holiday season. (And for Hallmark, the Christmas holiday season started Oct. 21.) Audiences tune in by the millions – 80 million watched at least part of one in … Read more

LinkedIn Debunk’s Algorithm Myths In New Video Series

LinkedIn is debunking common myths about its how its algorithm works in a new series of videos rolling out over the next several weeks. There’s currently two episodes of ‘Mythbusting the Feed’ published, with at least two more confirmed to be on the way. The series aims to provide greater clarity around the types of … Read more

Why a content formula isn’t lazy – it’s a “trademark” of the Bingeable series

Imagine 31 films, all of which have very similar plots. Some have the same lead actor (with a different character name and job). Performers appear in supporting roles across the cast. And each debut takes place on the same cable channel for two months. This repetition sounds like a formula for failure, doesn’t it? Not … Read more