This day in search marketing history: February 25

This day in search marketing history: February 25

SEOs upset over Google dropping attribution in featured snippets In 2019, SEOs were not happy about a Google featured snippet format that didn’t immediately show the source of the content. For the Found on the web card, searchers had to click to expand the featured snippet and then scroll through various sources to see the … Read more

This day in search marketing history: February 19

This day in search marketing history: February 19

Google removes ads from right side of search results In 2016, Google removed ads from the right side of its desktop search results (with two exceptions: Product Listing Ad boxes and Knowledge panel ads) in all languages, worldwide. Google Ads would only appear at the top and/or bottom of the page. An additional ad (so, … Read more

AI Content In Search Results

AI Content In Search Results

Google has released a statement regarding its approach to AI-generated content in search results. The company has a long-standing policy of rewarding high-quality content, regardless of whether humans or machines produce it. Above all, Google’s ranking systems aim to identify content that demonstrates expertise, experience, authoritativeness, and trustworthiness (EEAT). Google advises creators looking to succeed … Read more

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