Updated March 7, 2022 In the rush to get on the front page of Google search results, a major opportunity stands out as the most useful and relevant: featured snippets. At the top of many informational searches, these bits of text provide a quick answer to a searcher’s question. Since featured snippets outrank standard list … Read more
How many of the 249+ blog articles published by CMI in 2021 have you read? As I read everyone (it’s my job), I appreciate that very few others have. I get that – we are bombarded with content every day. So that everyone gets the highlights, I’ve put together the 10 most popular posts of … Read more
With consumer behavior evolving and the sheer volume of content being produced, content marketers cannot rely solely on historical SEO performance data as indicators of future success. Google’s mission hasn’t changed – it just wants to provide the best answer for every query. However, its ability to provide the best answer has evolved so it … Read more
