How To Turn Your Content When the Economy Leads Your Audience To Twist

How To Turn Your Content When the Economy Leads Your Audience To Twist

With the economy in flux, the only certainty is uncertainty. As your audience reacts to the ups and downs, you must evolve your content strategy to adapt to their reactions. Robert Rose, CMI’s chief strategy advisor, and Jane Qin Medeiros, general manager of StudioID, engaged in conversation in March about how marketers can take advantage … Read more

Turn Dry Data Into Rich, Relatable Stories With These Tips

Turn Dry Data Into Rich, Relatable Stories With These Tips

One of the best things about being a content writer is that no matter the topic, we have a lot of insights at our fingertips. You can use it to provide perspective, validate ideas, give more context, etc. Of course, all that data is also one of the worst things for a content writer. How … Read more

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