Forget the never-ending conversations this week about Microsoft’s CoPilot, OpenAI’s launch of ChatGPT-4, and the US Copyright Office guidance for AI-created works. No, the buried news deserving your attention comes from a “big” announcement by YouTube. Get Robert Rose’s take in this week’s CMI News video, or keep reading for the highlights. Listen up on … Read more
YouTube has unveiled some new analytics options for Creator Studio that provides more data on what your audience is interested in, based on search and engagement activity, and also how those users are interacting with different topics on the app. Not new. The Search Insights tool was announced late last year and the first phase … Read more
Performance Max campaigns can now be included in Data Studio reports, Ginny Marvin, ads product liaison at Google, announced via Twitter on Wednesday. Why we care. Many agencies and consultants use Data Studio to create custom dashboards to share with other team members, across teams or with stakeholders. Now, you can include data from your … Read more
