Every January, YouTube’s CEO releases a letter outlining where the platform is headed. Most years, these updates read like a product roadmap. Neal Mohan’s letter from 2026 reads more like a strategic manifesto. “YouTube is the epicenter of culture,” Mohan writes, arguing that creators are now “reinventing entertainment and building the media companies of the … Read more
This week, content marketing talk turned to all things marketing tech – digital asset management, content management, operations, video, generative AI, and more – as thousands gathered virtually for the annual ContentTECH Summit. (Don’t worry if you missed it, you can still register to watch it on-demand.) CMI’s chief strategy advisor Robert Rose shared some … Read more
Deloitte discovered fascinating new insights into businesses’ approaches to continuous innovation and change in its recently released 2023 Chief Strategy Officer Survey. If your immediate reaction is, “Hmmmm … Do we even have a chief strategy officer?” or “Where do we get one of those,” you’re not alone. Despite the title’s familiar sound, the function … Read more
