Google’s Universal Commerce Protocol can now process shopping carts, live catalog queries, and loyalty program benefits for AI agent transactions. On March 19, Google announced three new UCP features and a simplified onboarding path through Merchant Center, two months after Google and Shopify introduced UCP at the National Retail Federation conference in January 2026. When … Read more
Google, OpenAI and Shopify insist that the next revolution in AI is agentic AI shopping agents. Shopping is a lucrative area for AI to delve into. What always comes to mind is that shopping is an extremely important activity for humans; It’s literally part of our DNA. Is the general public willing to give up … Read more
Microsoft is working to improve the online shopping experience for customers by making it less complicated. Online shoppers encounter pain points such as finding valid deals, determining which product reviews are credible, and navigating a massive variety of products. Microsoft’s shopping tools, including those on Bing, Microsoft Edge, Microsoft Start, and Outlook, aim to address … Read more
