When it comes to SEO, there is always something to do. It’s easy to get sidetracked by the next shiny thing instead of focusing on the tasks that will move the needle for the business. Having hundreds, thousands, or even millions of potential keywords worth targeting is overwhelming. You need to prioritize SEO keywords and … Read more
Often, social media and SEO conversations happen separately. Social media is meant for building relationships and engaging with your audience, while SEO seems more scientific, with specific keyword analyzes to attract as many eyes as possible. However, these two facets of inbound marketing can work together to amplify the results of each other. In this … Read more
The relationship between an SEO professional, the IT department, and the web developers of a site can be complicated. Web developers and IT departments have different priorities from SEO pros; they focus on the appearance and stability of the site rather than its functionality. Developers and IT departments also don’t typically have ample time or … Read more
