CMI published over 249 articles about all aspects of content marketing in 2022. I bet very few of you read every one of them. (I understand – you have a lot of things to do.) Since it’s my job, I read every article and check the performance analytics. So I put together the 10 most … Read more
Editor’s note: And now, for our last post of the year, something completely different. ‘Twas the night before break, Elon was high,Content marketers worried they’d be replaced by AI. Inflation persisted, economic signals unclear,And all hoped that more layoffs wouldn’t appear soon. All content practitioners climbed into their beds,While visions of first-party data danced in … Read more
If you publish great content and hardly anyone reads it, is it actually great content? That’s a question for the ages – or maybe the comments section. Every content marketer plans, crafts, reviews, and publishes articles with the best intentions. We all want to publish the most helpful content, sharp insights, and genuinely leading thoughts. … Read more
