Are Brands Investing in Social Media Communities in 2023? We Asked 1,200+ Marketers

Are Brands Investing in Social Media Communities in 2023?  We Asked 1,200+ Marketers

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. If your followers don’t engage with your posts, they won’t engage with your business. And one sure way to boost engagement is by fostering a tight-knit social media community. Social media … Read more

Cumulative Layout Shift (CLS) may gain more weight in overall Google Core Web Vitals or maybe not…

Cumulative Layout Shift (CLS) may gain more weight in overall Google Core Web Vitals or maybe not…

Google is updating its Lighthouse 10 tool to remove one of the overall Core Web Vitals metrics, Time To Interactive (TTI). Google will be assigning the TTI weight to Cumulative Layout Shift (CLS), which will give CLS a total of 25% of the overall performance score. TTI is not a Core Web Vitals metric used … Read more

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