To set goals and track and measure your performance in any campaign, you will need key performance indicators (KPIs) and benchmarks. But with so many KPIs, knowing exactly which ones you should be benchmarking can be challenging. In this article, we will look at which SEO benchmarks matter and why. Many people usually talk about … Read more
With organic and paid search making up over 75% of all traffic in the B2B sector alone, it’s clear SEO is far from dead. If you want to start a career in search, you need SEO experience. Of course, the idea of learning any new craft is daunting. For many looking in from the outside, … Read more
Embarking on a journey to switch to a new content management system (CMS) can be a daunting task. From creating fresh content to revamping outdated information and optimizing your pages to perfection, it can be quite challenging. But worry not, because we’ve got you covered with our SEO tool roadmap specifically designed for HubSpot CMS … Read more
