When it comes to business, the old adage “You’ve got to spend money to make money,” couldn’t be more true. Aside from the financial outlay to develop your product and manufacture it, and all the overhead that comes with owning a business, you are responsible for marketing your product so the public knows that your product exists.
Google Pushes “Bounce Click” Explanation for AI Overview Traffic Loss
Liz Reid, head of Google search, said on Bloomberg’s Odd Lots podcast that AI overviews reduce “bounce clicks” from publisher sites, continuing an argument she has made in public appearances since last year. Reid appeared on the April 23 episode of Odd Lots. Moderators Joe Weisenthal and Tracy Alloway asked how AI overviews impact publisher … Read more