Beware of fake DMCA link requests by AI-generated lawyers

Beware of fake DMCA link requests by AI-generated lawyers

Have you recently received a DMCA copyright infringement notice through email from a personal claiming to be a lawyer? Well, that email might be a scam and the lawyer who emailed you might not be a real person, but rather an AI generated persona for a lawyer at a fake law firm. That is what … Read more

How EAT content and link building can drive YMYL SEO success

How EAT content and link building can drive YMYL SEO success

Google’s principle of EAT — which stands for expertise, authority, and trustworthiness — is the search engine’s way of determining the value of content on the web. But what does it mean for content to reflect expertise, authority, and trustworthiness? “Expertise, for me, is the amount of knowledge you have in a field,” said Kevin … Read more

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