At an advertising conference this week, Meta unveiled innovative new features for Reels, its short-form video product. Businesses can soon run ads between Reels on Instagram, an option previously exclusive to Facebook. The ads are designed to blend into the reels experience so they don’t interrupt the user or feel out of place. Additionally, Meta … Read more
Remember in The Little Mermaid when Ariel sits in the grotto pulling petals off her underwater flower, wondering if Prince Eric loves her or loves her not? That about sums up my relationship with hashtags. I love them for their contribution to social posts’ organic reach and visibility. I do not love seeing brands use … Read more
More than 500 million users now use Instagram Stories daily and posting your feed content to Stories is a great way to boost reach and engagement. This feature lets you quickly share a post as a sticker to your story for your friends and followers to see anytime you find something in your feed that … Read more
