Though it’s a joke in the SEO community, “it depends” is really the answer when dealing with out-of-stock products on e‑commerce websites. There are many situational decisions, with each having trade-offs, when it comes to SEO and user experience. Many content management systems have built-in rules for handling out-of-stock products, but that logic can often … Read more
1. Toxic Backlinks Are From Spammy Sites Most people are smart enough to know a Nigerian prince doesn’t really want to give them $10 million, but are you just as smart when it comes to noticing spammy backlinks? There are entire websites dedicated to selling illegal or irrelevant products and these sites are usually packed … Read more
![Building a content strategy? Watch Out for That Second Step [Rose-Colored Glasses]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2022/03/building-a-content-strategy-390x215.png "Building a content strategy? Watch Out for That Second Step [Rose-Colored Glasses]")
Which part of a tightrope walk takes the most courage? Most people believe it’s the first step out on the rope. But the tightrope walker who narrates one of the short stories in the collection Vigilantes of Love says that’s not the case: “The hardest was the step after the first. That’s where you gained … Read more
