Engagement metrics don’t tell the whole story. A lot of B2B and B2C marketers – more than 75% – use engagement with email and websites to evaluate content’s impact. About three in four assess social analytics and their engagement metrics. While engagement numbers work well as a measurement of interactivity, they don’t work as well … Read more
When it comes to your work orchestration efforts, how would you rate the work management “maturity” of your business today? Businesses with high maturity levels have a competitive advantage along multiple work performance indicators, including capacity, time to market, cost efficiency, work quality, and even employee satisfaction. Join transformation experts from Adobe and learn five … Read more
More than 500 million users now use Instagram Stories daily and posting your feed content to Stories is a great way to boost reach and engagement. This feature lets you quickly share a post as a sticker to your story for your friends and followers to see anytime you find something in your feed that … Read more
