Whether you’re using it to complement your existing inbound marketing efforts or to revitalize your entire strategy, social media is an effective tool to achieve your marketing goals.
Your audience doesn’t really care about “just the facts” anymore. [Rose-Colored Glasses]
Last week I spoke to a healthcare client whose team wanted to create a new customer experience using digital content. But they felt frustrated. Five years ago, with the help of some consultants from advertising agencies, they had the idea of launching a digital platform that would allow easy access to facts. All they needed, … Read more