Google Discovery ad users may see a few new features starting today. Google says these features are aimed at helping keep audiences engaged throughout the upcoming holiday season. The new features are: Better ad experiences Improved creative support New insights Enhanced campaign management Better ad experiences Google says that they’re working on making ad experiences … Read more
Yesterday Google sent an email letting advertisers know that their ad accounts would be switched to data-driven attribution. Google’s message to advertisers. The email tells the advertiser which account(s) qualify for the switch and gives them until August 4 to cancel the auto-switch. What is data-driven attribution. Google announced in September that data-driven attribution would … Read more
Google announced this morning that there is a new way to verify your site and property in Google Search Console. You can now use DNS CNAME verification in Google Search Console, the search company announced on Twitter. How it works. In Google Search Console, when you add a new property, Google lets you verify your … Read more
