301 Redirect or “404 Error Pages”?

301 Redirect or “404 Error Pages”?

Google’s Gary Illyes answered a question about which is less worse to use, millions of 404 error pages or 301 redirects. Gary’s answer cleared the air about how to think about each status code. The question was simple: “What is less harmful: having millions of 404 error pages or millions of 301 redirects, where sold … Read more

Google Ads latency issues and error messages within advertiser console

Google Ads latency issues and error messages within advertiser console

Over the past few hours search marketers have been complaining about slowness, errors and other unexpected issues within the Google Ads advertiser console. Google has posted a status update just now confirming “affected users are able to access Google Ads” however they may be “seeing error messages, high latency, and/or other unexpected behavior.” The confirmation. … Read more

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