As a marketer, I have always wanted to be data-informed but not data-driven. I know that data alone won’t make my content stand out (originality and creativity are more important than ever!), but it can help my creativity flow in the right direction. That’s why I’m excited to write this: We’ve rebuilt Buffer’s analytics capabilities … Read more
Buffer’s API is here, meaning you can now connect Buffer to the tools you already use to create new, more powerful workflows. Our new public API lets you publish, schedule, and manage your social presence from wherever you’re already working, be it a no-code automation tool, your own environment, or an AI agent acting on … Read more
A few weeks ago we completed our seventh profit share with Buffer, distributing $377,005 to 75 teammates. That’s more than a dollar amount. It reflects a real shift in our growth and direction. Just a few years ago we were completely unable to do this. We experienced two years of net losses, made tough decisions, … Read more
