![Your Content Analytics Are Meaningless Unless You Have This [Rose-Colored Glasses]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2022/02/content-analytics-meaningless-unless-you-have-agreement-390x215.png "Your Content Analytics Are Meaningless Unless You Have This [Rose-Colored Glasses]")
If we can measure it, it must be important. So, is our job to just determine how accurately we can get that number? Not at all. If any measurement is to mean anything, the first task is to agree on what equals success. It’s one of the unspoken secrets in all of marketing measurement. Agreement … Read more
Starting a new business is a thrilling experience — full of grand dreams and endless possibilities. It’s a process marked by ambition and dedication, and after all that hard work to get your business up and running, it’s natural that you want to see it quickly grow and flourish. And while there is no secret … Read more
Updated Feb 23, 2022 The right technology helps content teams create more and better work. That’s why 73% of B2B content marketers say they use content creation, collaboration, and workflow tools. But they’re not always easy to choose. And always need more than one. Sometimes you need a tool to spark a new idea or … Read more
