Many marketers use Microsoft Excel every day, whether it’s to create a chart, analyze data, or run a report to present at the next team meeting.
Google Updates Article Structured Data Guidelines
Google updated its Article structured data guidelines to reflect that they dropped the AMP requirement and changed the image guidelines for Top Stories eligibility. Three changes to the guidelines make it clear that eligibility for the stop stories section that can dominate the top of the search results became more accessible for more publishers. Structured … Read more
5 Brands See Big Value in Multi-Trillion Dollar Influencer Marketing Industry
Brands often use celebrities in their Super Bowl ads because they want to connect their products or services to the fans and followers of these high-profile people. They’re willing to pay $6.5 million for 30 seconds for an ad to make that connection. Paid influencer marketing can do something similar for B2C and B2B brands … Read more
