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Whether you call it GEO, AEO, LLMO, or SEO for AI search, it’s a field that barely existed two years ago. It now has its own conference circuit, collaborating with dozens of established SEO and marketing conferences that have added extensive AI search tracks. Here you will find a summary of all GEO and GEO-adjacent … Read more
Welcome to SEO Pulse of the Week: Updates impact how links appear in AI search results, where organic clicks go, and what languages ChatGPT uses to find sources. Here you will find out what is important for you and your work. Google is redesigning links in AI overviews and AI mode Robby Stein, VP of … Read more
As SEOs, we are used to adapting to changing algorithms, so LLM optimization should be a simple extension of this process. To discuss the industry debates surrounding the differences between SEO and GEO and whether they are the same or different, I spoke to SEO veteran Grant Simmons. Grant has more than 30 years of … Read more
