In 2007, Coulter and Coulter showed two advertisements to randomly selected groups of customers. Each advertised £10 off flights to Turkey. One listed the tickets at £188. The other showed a higher price: £233.
Google Analytics adds AI Assistant as a default channel group
Google Analytics has added a default “AI Assistant” channel group for traffic from recognized AI chatbot referrers, with Google citing ChatGPT, Gemini and Claude as examples. GA4 property owners no longer need to create custom channel groups with regex patterns to separate AI assistant visits from recommendations. Until now, all AI chatbot traffic ended up … Read more
