From brands to babies, a lot of people have a TikTok account. For context, the app reached one billion global monthly users in 2021, making it one of the fastest-growing social media apps. TikTok’s explosion in popularity has led both users and the platform to innovate different ways to make money on the platform. For … Read more
TikTok has announced plans for a “contextual advertising solution” that will let advertisers get visibility next to the top 4% of content in TikTok’s For You feed. What is TikTok Pulse. This is TikTok’s first exploration of an advertising revenue share program with creators, public figures and media publishers, the company said. Ad revenue will … Read more
Business is booming on TikTok right now, especially for small businesses. The hashtags #smallbusiness, #smallbizand #supportsmallbusinessfor example, have amassed billions of views. And with more than 1 billion (and growing) active users, TikTok is more than just a simple video app for lip-syncs and dance videos. It’s become a social commerce platform that can help … Read more
