If you ask marketers about their 2020 content plans, most will tell you they had to pivot because of the pandemic. In 2021, many said the same thing, as the world adjusted to this new normal.
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![What Will Content Planners Budget For in 2022 [HubSpot Blog Research]](https://goodmarketingtools.com/wp-content/uploads/sites/10/2021/09/3e2abb94-93d9-4cf5-bd8e-6a96ecc14270.png "What Will Content Planners Budget For in 2022 [HubSpot Blog Research]")
If you ask marketers about their 2020 content plans, most will tell you they had to pivot because of the pandemic. In 2021, many said the same thing, as the world adjusted to this new normal.
