Remember in The Little Mermaid when Ariel sits in the grotto pulling petals off her underwater flower, wondering if Prince Eric loves her or loves her not? That about sums up my relationship with hashtags. I love them for their contribution to social posts’ organic reach and visibility. I do not love seeing brands use … Read more
More than 500 million users now use Instagram Stories daily and posting your feed content to Stories is a great way to boost reach and engagement. This feature lets you quickly share a post as a sticker to your story for your friends and followers to see anytime you find something in your feed that … Read more
More and better. That’s what marketers say they need to improve the average and below-average results from their video content, according to CMI’s Video and Visual Storytelling Survey. They need more budget (52%), more human resources (46%), and more training (33%). They also want better on-camera talent (27%), better equipment, production, and editing tools (25%), … Read more
