Google has added nine new policies to its three-strike system that punishes advertisers who don’t follow the rules. The three strikes system was announced in July. Testing then started in September. When the program was announced, Google said they planned to include more policy types to avoid. Now they have announced nine additional policies. When … Read more
YouTube begins displaying shorts videos on more surfaces on mobile and desktop, including a dedicated carousel in the trending section. Expanding the visibility of Shorts has the potential to amplify their reach, as they can now be discovered in more places throughout the YouTube website and app. This marks the first meaningful update to Shorts … Read more
“Driving revenue and awareness from search relies on your website health — today’s success in organic search is about a lot more than just keywords and content,” said Shachar Radin Shomrat, CMO of Deepcrawl, in her presentation at The MarTech Conference. “It demands technically sound websites in today’s marketing landscape.” “Over a longer timeframe, the … Read more
