Although often underrated or reduced to a “networking platform,” LinkedIn has the potential to help you drive traffic to your website, increase brand awareness, and boost your revenue. How? Through LinkedIn sponsored updates or ads.
LinkedIn has introduced Collaborative Articles, what it is calling an all-new way to share knowledge. I’d highly dispute that, as this really feels like an elevated take on classic roundup articles designed to feature the “wisdom of the crowd.” Why we care. LinkedIn is touting this as a way to grow your following, boost your … Read more
LinkedIn’s main purpose is to connect professionals, but it’s also a space to make connections with peers and potential employers, particularly in the B2B industry. Despite its popularity as a platform for growing your career, it can be fun too. People know what to look for on LinkedIn – career and business content – but … Read more
