Bias

“Summarize with AI” buttons are used to bias AI recommendations

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“Summarize with AI” buttons are used to bias AI recommendations

Microsoft’s Defender Security Research Team has published a study describing so-called “AI Recommendation Poisoning”. In this technique, companies hide prompt instructions in website buttons labeled “Summarize with AI.” Clicking one of these buttons will open an AI assistant with a pre-populated prompt submitted via a URL query parameter. The visible part tells the wizard to … Read more

Take Binary Bias Out of Your Content Conversations

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Take Binary Bias Out of Your Content Conversations

It’s a basic principle in marketing – create content that lets your audience know that your brand sees and hears them. Optimizing your content conversations to be inclusive of transgender, nonbinary, or gender-nonconforming consumers will help you have a better chance of capturing their attention, deepening their engagement, and earning their loyalty. You also will … Read more

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